Competitor rank tracking, every quarter
Someone checks competitor sites now and then, and nobody can say what changed since last time. Competitor rank tracking shows what each competitor changed: every page and search position, dated each quarter.
One build, quoted after a 30 minute call. Live in four to six weeks.
- 194 systems live
- 0 data lost
- $0 systems cost
On this page
The work this takes off your quarter
By hand, competitor research lives in someone's memory.
- Someone visits each competitor's site and searches Google for your main services.
- The notes land in a spreadsheet nobody updates.
- A competitor moves ahead and what changed stays a guess.
With the system, every quarter goes on record.
- Each quarter a copy of every competitor's pages is saved with the date.
- Their positions in Google for your searches are recorded next to it.
- Put any two quarters side by side and see what changed.
What it would cost you to keep doing it by hand
Example
Three places the hours go when competitors are checked by hand.
| # | Situation | What it takes by hand | Hours a quarter | Cost a quarter |
|---|---|---|---|---|
| 1 | Five competitors checked by hand | Each site read page by page, each search run and the results noted | 15 hours | $2,250 |
| 2 | A competitor overtakes you in Google | Their old and new pages pieced together to find what they changed | 8 hours | $1,200 |
| 3 | A price change planned without the market | Competitor offers and prices checked again before you decide | 5 hours | $750 |
Together: 28 hours and $4,200, every quarter.
Example with illustrative figures, priced at $150 an hour.
What competitor rank tracking gets you
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A dated copy of every competitor page.
Each quarter their pages are saved as they were. No change slips past you.
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Where they rank, on record.
Their positions in Google for the searches you care about, recorded every quarter.
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Answers when a competitor moves.
You see what they changed and when, with no site visits by hand.
How it runs
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A 30 minute call.
We look at your competitors and your key searches, then quote one price. -
Access and a walkthrough.
You show us how you watch competitors today and approve the plan before anything is built. -
Built and tested in draft.
A first snapshot runs on your real competitors. Your team sees no change yet. -
Live, with a monitor.
Snapshots run every quarter once you approve them, and a monitor flags any run that fails.
Proof from one services business
We built this system first for a national services business.
Fully automated operations
One owner runs a multi location services business on 194 systems and no office staff
A national multi location brand with 84 service contractors. Every recurring job, from a new hire to the monthly reports, runs as a system.
0
data lost across every change shipped live
17
automatic checks before any change goes live
$0
systems and architecture cost
- A new hire fills in their profile and their page is on Google. Nobody touches it.
- Mark someone as left and every page that mentioned them updates that night.
Anonymized under NDA. The numbers are real.
What moves the price
Competitors.
How many competitors you want on record.
Searches.
Which searches, and which places, their positions are recorded for.
Pages.
Whole sites or the pages that matter, like prices and services.
What exists.
Past research, a keyword list, reports you already get.
Marketing
Know what your competitors changed, every quarter.
One 30 minute call about your competitors and your searches. One price for the build, and you decide after the call.
Prefer to write? Send us a message.
Competitor rank tracking questions
Is competitor rank tracking worth it for a small company?
It is if a few competitors decide who wins your searches. With no clear competitors in Google, a yearly look by hand still costs less.
Why every quarter and not every week?
The changes that matter, like new pages, new offers and new prices, build up over months. A quarterly record shows them, and a faster market gets a faster schedule.
What if our competitors differ by city?
Then the record covers each place you serve. Each place gets its own competitors and its own searches.
What do you need from us?
A 30 minute call, the competitors you watch and the searches that bring you customers. Then a short walkthrough of how you track them today.
What happens if something breaks?
A monitor flags a failed run while the saved snapshots stay untouched until it is fixed. Ongoing upkeep is available after launch if you want it.